- May 20, 2017
- 52
- 65
(Disclaimer: It's not my intention to be a downer or in anyway dismiss the work indie developers are doing, using these tools. I want to share my ideas about genres, our emerging niche of Western Adult Indies and what we can expect, looking at patterns from the wider gaming industry history)
We all know the Adult Indie game scene has been blowing up over the last couple of years. Pateron, free middle-ware engines (Ren'py, Twine, Unity, etc), Daz3D and the Triple-As shyness to adult content (Violence = Entertainment, Tits = an AO rating and no Steam sales) have created a low barrier to entry and a thirsty, underserved audience. A new genre has emerged, Western Adult 3D CG VNs? (I'm bad at naming things)
Genres are a powerful force, they create audiences and demand for particular styles of games. But they don't last forever, just like a fashion trend, we cannot assume that a genre will always exist, or that a genre will have competitive room for our latest title. A genre in decline is a dangerous market where past success is no indication of future success.
So:
- What are the stages of a genre lifecycle and where are we now?
- What are the common success strategies associated with each lifecycle stage?
Selling innovative and new games early on can be dramatically more profitable and less risky than selling commodity products, the early market is small, but the money is much better. Nintendo sells less but makes more money. Sony and Microsoft sell more, but make less profit. Nintendo made a killing with Mario, and then left that genre, knowing they couldn't compete in a mature genre with the likes of Prince of Persia, Jax and Daxter, etc.
I think we're at the end of the Growth phase and heading to Maturity. look at the Game Dev forum and see the number of posts about Renpy and Daz3D. Look at TFGamesite and the explosion of HTML Sugarcube clones. The growth stage is about experimentation and the gold rush. Maturity is about the clones and incremental improvement. How many BattleRoyale games were announced at this years E3? Notice the similarity?
If you are starting development of a game, do you Nintendo or Microsoft? Do you innovate early and potentially make a new genre or do incrementally polish in the booming market? Both can be successful strats if you time it right.
Making clones of Renpy games using the same Daz3D marketplace of assets is fine in the Intro or Growth stages. It's suicide in the Maturity and Decline stages.
Where do you think we are now? Do you think whatever we are seeing now can be classed as a genre? What should we call it? Will we see an evolution and mixing of genres or just more incremental polish? Can you spot a Daz3D render from a 100 yards?
Thanks for reading.
We all know the Adult Indie game scene has been blowing up over the last couple of years. Pateron, free middle-ware engines (Ren'py, Twine, Unity, etc), Daz3D and the Triple-As shyness to adult content (Violence = Entertainment, Tits = an AO rating and no Steam sales) have created a low barrier to entry and a thirsty, underserved audience. A new genre has emerged, Western Adult 3D CG VNs? (I'm bad at naming things)
Genres are a powerful force, they create audiences and demand for particular styles of games. But they don't last forever, just like a fashion trend, we cannot assume that a genre will always exist, or that a genre will have competitive room for our latest title. A genre in decline is a dangerous market where past success is no indication of future success.
So:
- What are the stages of a genre lifecycle and where are we now?
- What are the common success strategies associated with each lifecycle stage?
- Introduction: A new and addictive set of game mechanics are created. If you are the trendsetter, the chances of you getting an early Genre King is high, there's no competition and no audience expectation for AAA quality.
- Growth: The game mechanics are experimented with and genre addiction begins to spread. Costs are low, there's this new underserved audience that is finding out it likes this jelly, but this is a gold-rush. Competitors are popping up all over the place.
- Maturity: The game mechanics are standardized and genre addiction form a strong market force. Product differentiation occurs primarily through higher layer design elements like plot, license, etc. To be the Genre King, you need to throw money and time to be better than anything that came before. Customers demand more, better graphics, voice-overs, cut-scenes, etc.
- Decline: The market consolidates around the winners of the king-of-the-genre battles that occurred during the Maturity phase. New games genres begin stealing away the customer base. With less financial reward, less games are released.
- Niche: A population of hardcore genre addicts provides both the development resources and audience for the continued development of games in the genre. Quality decreases.
Selling innovative and new games early on can be dramatically more profitable and less risky than selling commodity products, the early market is small, but the money is much better. Nintendo sells less but makes more money. Sony and Microsoft sell more, but make less profit. Nintendo made a killing with Mario, and then left that genre, knowing they couldn't compete in a mature genre with the likes of Prince of Persia, Jax and Daxter, etc.
I think we're at the end of the Growth phase and heading to Maturity. look at the Game Dev forum and see the number of posts about Renpy and Daz3D. Look at TFGamesite and the explosion of HTML Sugarcube clones. The growth stage is about experimentation and the gold rush. Maturity is about the clones and incremental improvement. How many BattleRoyale games were announced at this years E3? Notice the similarity?
If you are starting development of a game, do you Nintendo or Microsoft? Do you innovate early and potentially make a new genre or do incrementally polish in the booming market? Both can be successful strats if you time it right.
Making clones of Renpy games using the same Daz3D marketplace of assets is fine in the Intro or Growth stages. It's suicide in the Maturity and Decline stages.
Where do you think we are now? Do you think whatever we are seeing now can be classed as a genre? What should we call it? Will we see an evolution and mixing of genres or just more incremental polish? Can you spot a Daz3D render from a 100 yards?
Thanks for reading.