I think it's pretty easy to agree that it wouldn't hurt if there were fewer political/meme characters involved, for the fact alone that they tend to age badly.
But beyond that I simply see the political stuff as a wash. Hillary gets smashed by Rump, Rump is corrupt and gets send to jail, Iwanka turns out to be pretty likeable and sweet - there should be something to like and to complain about for everyone. I mean, there still seem to be people writing angry mails about "boner jesus", so as soon as it gets a little controversial somebody will always be unhappy anyway.