As long as you don't have to swim, eh?
Yes, it is new. Once you have unlocked it, you just do acts that give them sluty points. They will come to you at certain levels and try to get you to 'help' them.
On that note,
Runey, there is a bug in the system. If you have Lin at 3, 6, or 9, and she comes to give a morning wake-up call, it will give her a point, and then say her points are too high, and reset. My thought process is whenever there is something that boosts it over the needed level, it resets to that level, rather than to 0.