These players already had their interaction with the character, though -- they were given choice which they rejected. And yes, at this point their path with that character ends, but that's hardly different from it ending after one more scene. And at least it cuts down the whining how all potential routes of the character aren't catered to equally with every update.
It should be remembered that multiplying routes doesn't automagically multiply amount of generated content. But to the contrary, the content the writer can produce will need to be distributed across multiple routes, effectively reducing updates for each and every one of them.