- Aug 12, 2022
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That is a judgment call. To an extent, schmoozing with the people who pay your bills to keep them engaged and making them feel appreciated can be at least as useful as actually delivering product for retaining them. *To an extent*. At the end of the day, you do have to deliver something.
Hard to say. Companies with resources hire market research teams to tell them whether this is the case, and even these sometimes get it wrong. One can only hope Breadman knows what he's doing.