Not sure why you would want to compare this to a business that milks their viewers 1000x to make your point. Tho movies like Infinity War never said complete it always said there'll be another. The thing about these games, they use the completed tag when it's not completed. There's a difference between completed and ongoing. Maybe people should learn what complete means because this is like the only community that throws it around like candy. A sequel usually means a sequel so it's a new game, this game is legit calling it chapters you don't use chapters between games and call it finish. If they said arcs instead of chapters sure. Also the thing with movies is they have a time limit they can't do it so long so it actually limits them, unlike games that don't have that.
It's why the top rated AVN are leap of faith and becoming a rockstar, no hiding it, no milking it and most of all uses the completed tags when they are completed.
Don't get me wrong I understand why these devs do it because it's such a easy money grab and I can't blame them that there're impatient people who can't control themselves but this community really needs to make a new tag called finished/ongoing