Investment.
Here you have people invested in those 2 girls, some of them don't care about the MC. I'm a lesbian, I don't care if he ends up with the love of his life or nose dives off a bridge hetero love lives aren't exactly my forte. I only play this for the story and the characters.
This episode has ended the dynamic between 2 characters which was one of my only reasons for playing.
Of course i didn't stop watching Deadpool 2 when his wife died, I watched those movies for the over the top comedic action.
Now for the cynic in me. You take 2 characters that have known each other from childhood and give one of the the shittest life possible but a friend that makes up for everything and it makes for a heartwarming story. Now end 2 episodic content drops on cliffhangers with one that could be the ultimate tragedy in a life full of tragedies and in a strange twist of fate it stops being tragic and feels more forced in an effort to try and squeeze tragedy in just for the sake of having something tragic happen.
It's a tragic travesty. There is such a thing as too much drama and when you take one character who's entire life has been drama filled and keep piling it on it kills emotional investment because, as with all things, you need a carrot as well as the stick and all Melissa has is the stick. Unless you've picked her there is no carrot and no point getting emotionally invested in her friendships or character because she's literally just there to be the devs whipping post in a "look how bad this girls life is ... lets see how much worse we can get it" with an ending that shows no other possible outcome.
My emotional investment was to see where the 2 friends went at the end of it all and see Melissa finally find happiness as he best friend finds love which is now lost for drama's sake.
My extremely long winded point is, my reason for playing is about to literally go up in smoke, I have very little reason to play a future update. I can't get the outcome I wanted regardless of what happens and i'm tired of seeing Melissa get nothing but the stick. As I said, it's just too much drama for the sake of it.
I'm not saying the dev shouldn't have done it, it's his game and people love drama i'm saying don't be shocked at people quitting. You potentially remove a reason people play the game it gives them less reason to stick around.