What I find interesting (since all the DIK/Chick stats are not mutually exclusive as many people have multiple runs and earn all the stats), is the percentage of people who bought the game and never progressed past episode 1!
72% complete episode 1. That means over 25% of people who bought it never even played it or simply bailed before the end of the first episode.
It gets worse:
Only 65% completed episode 2.
And the attrition rate keeps increasing as you work down the episodes, reaching all the way down to only 23% completed episode 8.
Fucking
!