Well, experience is a big word, as this is only my second game and the first to span multiple releases, but for the story I'd like to tell, I want to release a full chapter, with a begin, middle and end to it. If I release that piecemeal, it'll distract from the arc, because you're not going to remember that little peculiar thing character X said in the opening you played three months back, that all of a sudden makes sense at the closing. I'd lose the option to do things like that.
If that means I gain less patrons in the down periods, that's a downside I'll accept.