- Jun 23, 2019
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I won't even touch on the piracy vs exposure discussion; I vehemently disagree with you on that front as well, but I won't go there in this comment. My main point is that the mismanagement is indeed very clear regardless of support amount, meaning: they overshoot in terms of scope of their game and they overestimated the quality of what was already there, which directly resulted in their costs being too high compared to the lower $ support.Anyone can sit here from on high, without seeing their actual costs, and say it was more game mismanagement than it was the lack of support gained from 'free marketing.'
How can I know this as an outside observer? If you understand the basic economics concept of project costs, which applies to any kind of project, business or industry, not just games, then I think anyone can clear see it as well.
Every business has costs, and to keep a long story short and oversimplify things: you either have an initial investment that will keep you running for a certain X projected amount of time, OR you stay realistic about your current business cash-flow and reduce/adjust costs to match the fluctuating intake of $. In the case of MT, it's the latter case with the cash-flow obviously being the supporters on patreon.
Now imagine you own a restaurant: you expected to make $20000 a month to have a decent margin, but instead you're barely making half of that (which is lower than the cost of running it)... so what do you do? Do you go ahead and upgrade your industrial ovens just because? Do you replace all tables with fancier wood and seating? Do you renovate the inside with fancy decor? Of course not, you shouldn't do any of those things because that would be dumb business management. What you do is to get realistic: you cut costs wherever possible and tone down the scope of your business to keep it running.
Now think: why aren't you getting the amount of customers that you think you should be? Maybe your restaurant is in a shitty part of town or is hard to access? Maybe the main attraction, your food, is not that good actually? Or maybe the food is decent enough but you don't have a good variety of dishes? Maybe your staff is not that attentive or maybe even rude? Perhaps the front of your establishment is uninviting? Perhaps you didn't advertise enough so people don't even know about your place? Or if you did advertise it enough, maybe it was bad advertising and it didn't catch peoples attention or put them off? etc...
Those consideration are things that, as the owner and manager, you HAVE to be constantly aware of to be successful.
Because instead, imagine the owner of such establishment saying: "Well, we're not earning what we should because it's the fault of the hypothetical customers who aren't coming to my restaurant. If only they were coming to my most prestigious establishment, my costs would be covered, therefore it's not my fault, it's all the customers fault for not coming." As an owner, you just don't place the managerial burden towards the customers waiting for them to match your out of hand costs. No, you start small and increase your costs to make your business grow, as long as there is the projected DEMAND to match.
You don't need to be an insider to realize this; it's the logical conclusion from observation of the facts that we do know about and how they are presented. Facts: the developers themselves said that the reason was costs and "low" support; people agree that voice acting was a luxury; many 2-3 stars reviews denoting the game's weaknesses, including the writing and some characters.
I hope I explained the point clearly enough, but to summarize it: The Milky Touch dev's sustained an unrealistic cost expecting to quickly reach a certain $ support on patreon, but it never came. They could have reduced the scope of their game (thus cutting costs) or increase the overall quality of the game to attract more support (by listening to the feedback on the game's issues), instead they choose to cut the project way too short, more or less spitting in the face of the people who like the game while simultaneously shifting the blame towards hypothetical people that never supported them in the first place... which doesn't sit well with me at all. At the very least, they should admit to the mismanagement so that I can have hope that they won't repeat it on their next project.
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