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If we are going to be serious for a moment, as a subscription based indie porn game, their aim has always been making an never ending game. With that in mind, doing a once a year update is actually outrageous and ludicrous.
A more viable way of is to do seasonal updates, 3~6 months between each updates with enough push with the story plotline especially if it is story based. That model is basically how mainstream gacha game works.
If you are not doing things like that, you SHOULD be finishing the game within 5 years.
All I'm saying is people should be more wise with their wallets, whatever the game and dev you are supporting.